
	Three Steps to Farm Marketing

Three Steps to Farm Marketing

"Three Steps to Farm Marketing," a workbook designed to explain the elements of farm market planning, outlines the following concepts:

Calculate Your Break Even. This is where true farm marketing starts. A farm producer must know whether a certain price represents a profit or loss. Without accurate recordkeeping, it is impossible to determine a break even point for each enterprise.
Make a Marketing Plan. Over 90% of today's producers have no marketing plan whatsoever. It's not outlook or more marketing information that is missing--but a marketing plan! A producer who has a plan can have a systematic approach when dealing with with the markets.
Execute the Marketing Plan. Execution means discipline. Following through with the marketing plan is the hardest part of farm marketing. Even if producers know their break evens and have a marketing plan, failing to follow through will make the plan meaningless.

For further information about "Three Steps to Farm Marketing," fill out the form at the bottom of this page and click the SUBMIT button or call 1-800-553-8018.

RISK MANAGEMENT STATEMENT

RWA's core competency is working with individual farm producers and their personal financial situations as related to the commodity markets. RWA uses a myriad of professional marketing strategies designed to assist producers with their financial risks and personal income objectives.

In January of 1979, RWA Financial Services was incorporated to help farm producers deal with marketing issues that were becoming increasingly complex. Twenty-five years later, our family business is still aimed at keeping producers doing what they do best-- farming.

Order "Three Steps to Farm Marketing" Now

To order the "Three Steps to Farm Marketing" workbook, simply fill out the form below and click the SUBMIT button.

*Note: To pay by check, please fill out the form below and click the SUBMIT BUTTON, make your check out to RWA Financial Services ($10.00 per copy), and send it to:
RWA Financial Services, Inc.
11149 Calavar Drive
Austin, Texas
78726

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